We have been looking at Design, Research & Development in lessons, trying to understand why it’s important for businesses. We looked at what happens when a business doesn’t research if there’s a market for their product/service and how to target products at particular audiences. Businesses have to think about how to make products in the most cost effective way, how it will work and how it will appeal to people in terms of how it looks. Businesses often differentiate their products in order to make them stand out from their competitors.
Below are some of the class’s ideas, they are still ‘work in progress’ and just show a few of our ideas for products, explaining the USP, the 4Ps, pricing strategies, market research, design and development. Please leave your comments below and let us know which one you think has the most potential!
Mrs Gardner’s Year 10 Business Studies class
Work examples –